Last updated: October 20, 2025
Welcome to the Coach+ Platform website (hereinafter: "the Site", "the platform", "the app", "us"). Use of the Site and the System's services are conditioned upon agreement to all terms of this policy. If you do not agree to one or more of its terms, you are requested to refrain from using the Site. When registering for the Site's services, the user is required to check a box confirming that they have read, understood, and agreed to the policy. It is clarified that without checking this box, registration or use of the services will not be possible. This policy is intended to protect the rights of the Site, the users, and the registered coaches, and to prevent misuse or violations of laws and rules.
1.1 "Browsing the Site" – Any use of the Site by any means, including a computer, mobile phone, or other device.
1.2 "User" or "Visitor" – Any person or corporation making use of the Site, including adults, minors with parental consent, and employees registered on behalf of a corporation.
1.3 "Personal Information" – Any identifying information provided by the user, including name, phone number, email address, IP address, browsing data, medical information, and any other information identified with the user.
1.4 "User Content" – Any information, data, text, images, videos, digital content, training programs, and nutrition menus or other materials that a user uploads or shares via the Site.
1.5 "The Site Administration" – The owners and/or operators of the Site, including the management, support, and development teams, lawyers, legal advisors, and authorized external suppliers.
1.6 "Services" – All services provided through the Site, including CRM services, training, consulting, automated integrations, digital content, artificial intelligence (AI) systems, marketing communications, and client management services.
1.7 "Trade Secrets" – Any information, business model, software code, algorithm, Know-How, work methods, pricing, business strategy, or processes that the Site Administration defines as confidential, whether protected by law or not.
2.1 Use of the Site is permitted for users aged 18 and over, who possess a valid Israeli ID card or foreign passport, registered corporations, and holders of a valid payment method.
2.2 The Site Administration may block users from accessing the Site and its services, temporarily or permanently, at its sole discretion, including in cases of violation of these terms of use, illegal activity, or harm to the Site or other users.
2.3 The user undertakes that all information provided during registration or use of the Site will be accurate, current, and complete. The user declares that they hold all necessary certifications, licenses, and professional insurance required for their practice as a coach/consultant in accordance with applicable law.
2.4 The user undertakes to use the Site only for lawful purposes, in accordance with all laws, and without infringing on the rights of third parties.
2.5 Any misuse, impersonation, uploading of offensive content, or intentional damage will be considered a severe breach of the terms of use and may lead to legal proceedings.
2.6 Severance of Legal Relations with End-Customers: The user (the coach) declares that they operate as an independent and exclusive service provider to their clients (the trainees). The Site Administration is not a party and/or related party to the contractual, commercial, or legal agreements between the user and their clients, and bears no responsibility whatsoever in connection with this engagement. The coach is solely responsible for any agreement, payment, advice, or service provided to the trainee.
2.7 Sale of Programs and Products (The Digital Store): The coach acts as an independent merchant and declares that they are solely responsible for all aspects of sales through their personal store on the platform, including: setting prices, managing inventory, complying with consumer protection laws and distance selling laws (including providing options for cancellation and refunds according to law), issuing tax invoices, and responsibility for the products sold. The platform serves merely as a technological tool for presenting and selling the programs.
2.8 Compliance with Local Regulation: The coach is solely responsible for ensuring that the sale of products and services via the Digital Store complies with all local laws, including consumer protection laws, tax collection, VAT, and issuing invoices within the jurisdictions of the coach and the end-customer.
2.9 Prohibited Services: The coach is strictly prohibited from using the platform to offer or promote services that are illegal, unsafe, misleading, or require a medical license not explicitly held by the coach. This includes, but is not limited to: providing medical diagnosis or treatment, issuing prescriptions for controlled substances, offering dangerous or overly restrictive diet regimens, or any service that violates professional ethical guidelines.
3.1 The Site collects personal information in accordance with the Privacy Policy detailed on the Site.
3.2 The Site uses Cookies, tracking technologies, pixels, and similar means to improve the user experience, personalize content and advertisements, and analyze user activity.
3.3 The user may request access, correction, updating, or deletion of their personal information in accordance with the Privacy Protection Law, 5741-1981 (Israel).
3.4 The Site may share information with third parties for the purpose of operating the service, including technological service providers, regulatory bodies, law enforcement authorities, and authorized intermediaries, but not for marketing purposes without explicit consent.
3.5 The Site is committed to maintaining confidentiality, information security, and protection of personal details, including compliance with recognized information security standards (such as ISO 27001/SOC2), and GDPR requirements in the case of users outside Israel.
3.6 The platform's liability for damages resulting from a data breach or cyber attack will be limited to the maximum extent permitted by law, subject to the limitations in section 6.2.
3.7 The platform reserves the right to anonymize and/or aggregate usage data for purposes of research, analytics, product improvement, or marketing. Such aggregated data does not constitute personal information.
3.8 The platform is not responsible for any security breach, data loss, or damage resulting from the user's negligence, including weak passwords, sharing of access credentials, or using the platform on unsecured devices.
3.9 The platform reserves the right to retain all anonymized or aggregated data generated from the services indefinitely, for product improvement, training machine learning models, statistical analysis, and business reporting.
4.1 The Site Administration is the exclusive owner of the browsing data, interface, content, and software code, and the user retains their rights to the personal information they provided.
4.2 All content on the Site, including designs, trademarks, texts, images, videos, software code, business models, work methods, algorithms, and Know-How, is the exclusive property of the Site Administration or relevant rights holders.
4.3 No use may be made of the content without prior written authorization. Any unauthorized use will be considered an infringement of copyright, trade secret, or trademark, and will lead to legal action.
4.4 The Site Administration may send updates and information to users who have agreed to receive mailings, and you may remove yourself from the mailing list at any time.
4.5 The Site Administration may change package prices, promotions, benefits, and discounts at any time and without prior notice.
5.1 Users are solely responsible for all content they upload or share on the Site.
5.2 The Site may remove content that infringes copyrights, is offensive, or is illegal without prior notice.
5.3 Users agree that the Site may use the content for the purposes of operating the platform, but not for commercial purposes without explicit consent.
5.4 Users retain their intellectual property rights to the content they upload but agree to grant the Site an irrevocable, perpetual, non-exclusive, royalty-free, and transferable license to use, distribute, and display the content for the purposes of operating the platform, promoting the services, and business analysis.
5.5 Non-Competition and Trade Secrets Clause (Binding):
a. The user declares that they are exposed to Trade Secrets of Coach+ Platform, including CRM, business models, user interface, software code, and work methods.
b. Non-Competition Undertaking: The user undertakes not to engage, for a period of one (1) year from the date of ceasing to use the services, in the development, marketing, or distribution of platforms, software, or similar services with competing functionality and/or business models aimed at coaches or fitness centers, in Israel or abroad.
c. Cumulative Liquidated Damages: In the event of a breach of this undertaking, the user agrees to pay pre-agreed liquidated damages in the amount of NIS 100,000, without the need to prove damages. This sum is cumulative and does not derogate from the Site Administration's right to claim any other remedy.
d. Any development or project created in violation of this will immediately become the exclusive property of the platform, without consideration.
e. Scope: This non-competition undertaking applies worldwide and is strictly limited to services, software, or platforms primarily aimed at professional fitness coaches, personal trainers, or health management centers/gyms.
f. Remedies for Breach: In the event of an actual or threatened breach, the platform shall have the right to seek immediate injunctive relief without the need to prove damages.
5.6 Confidentiality After Termination: The user's obligations regarding the protection of the platform's Trade Secrets shall survive the termination or expiration of the user's subscription indefinitely.
6.1 The Site Administration is not liable for indirect, consequential, special, or direct damages, including loss of profits, except in cases of gross negligence or willful misconduct.
6.2 The Site's liability is limited to the lower of (1) the amount paid by the user in the three months preceding the harmful event, or (2) NIS 2,500.
6.3 The Site Administration is not responsible for and does not supervise the content, nature, quality, or accuracy of the information passed between the coach and trainees through the system.
6.4 Coach's Obligation – Nutritional Advice: The coach declares that if they are not a certified clinical dietitian in accordance with Israeli law, they are not permitted to use the platform to provide specific, personal, or medical nutritional advice to their clients.
6.5 WhatsApp integration and automations are the sole responsibility of the coach. The Site will not be liable for any limitation, suspension, or blocking of an account by third parties.
6.6 Indemnification Obligation: The user undertakes to indemnify the Site Administration, its employees, consultants, and anyone on its behalf, fully and immediately, for any loss, damage, liability, or expense arising from: (a) a breach of these terms; (b) any act or omission of the user, including negligence or providing flawed professional advice; (c) any violation of privacy protection laws or anti-spam laws.
6.7 The user undertakes to indemnify the platform for any damage incurred as a result of any claim filed by any third party (including the user's end-customers) arising from: (a) an act or omission of the user while using the platform; (b) reliance by a third party on content provided by the user; (c) a breach of these terms by the user.
6.8 The Site Administration is not a party to the actual collection of payment and is not responsible for any financial dispute, credit card fraud, failed transactions, or refunds required for purchases in the coach's Digital Store.
6.9 The platform is not a bank, payment processor, trustee, or Escrow Agent with respect to transactions in the Digital Store.
6.10 The platform disclaims all liability for interruptions, failures, breaches, or damages caused by third-party services, including payment gateways, hosting providers, cloud storage providers, analytics tools, social media platforms, or AI model providers.
6.11 The coach is solely responsible for ensuring that all User Content does not infringe upon any third-party's intellectual property or publicity rights.
6.12 The platform shall not be liable for any failure or delay in performance caused by circumstances beyond its reasonable control, including acts of God, war, terrorism, government actions, power outages, cyber attacks, or natural disasters.
6.13 The platform reserves the right to immediately remove or disable access to any User Content upon receipt of a copyright or intellectual property infringement claim.
6.14 The user's indemnification obligations are extended to include full reimbursement for any financial fine, regulatory penalty, tax liability, or chargeback fee imposed on the platform arising directly from the coach's sales, services, or non-compliance with local financial laws.
7.1 Users are fully responsible for the accuracy, completeness, and legality of all content they upload or share on the Site.
7.2 The Site may remove content that is offensive, infringes copyrights, is illegal, immoral, or does not comply with the terms of use, without prior notice.
7.3 Users undertake not to use content or information obtained from the Site for deception, fraud, invasion of others' privacy, or any activity prohibited by law.
7.4 The platform reserves the right to establish a reporting mechanism for users and end-customers to report abuse or violations of these terms.
8.1 The user may cancel the subscription at any time through their account or by sending a written notice to: help@coachplusplatform.com.
8.2 If a user cancels the subscription, billing will cease at the end of the current billing period. The user will retain full access until the end of the current billing period.
8.3 Non-Refund Policy: Subscription Fees are paid for access to the services for the purchased period and are non-transferable. No refund will be given for subscription fees paid for any period that has begun, unless explicitly stated otherwise in the provisions of the Consumer Protection Law, 5741-1981 (Israel).
8.4 Data Retention for Legal Purposes: While the platform aims to delete end-customer data 90 days after subscription cancellation, the platform may retain any data for a longer period as required to comply with legal obligations, enforce agreements, or resolve disputes.
8.5 The Site may cancel a subscription immediately in cases of violation of the terms of use, persistent non-payment, or closure of the platform.
9.1 Use of the Site by minors under the age of 18 is prohibited without the consent of a parent or guardian.
9.2 Parents or guardians are responsible for the activities of minors on the Site.
10.1 The Site operates advanced security measures, including SSL encryption, daily backups, access control, risk management, and breach reporting.
10.2 In the event of an information leak, the Site will notify users immediately and take steps to minimize damage.
10.3 The user is responsible for maintaining the confidentiality of passwords and access details.
10.4 The user bears sole responsibility for maintaining the confidentiality of their access credentials. The user is responsible for any action taken through their account. In case of suspected breach, the user must immediately notify the platform and change their password.
11.1 It is strictly forbidden to use malicious software, exploit security vulnerabilities, attempt to breach the system, or carry out DDoS attacks.
11.2 Violation of this section will result in the immediate blocking of the user and reporting to the competent authorities.
11.3 The user undertakes not to transmit viruses, harmful scripts, or files that could cause damage to the system.
12.1 Limited License: The license in the CRM system is limited, personal, non-transferable, non-exclusive, and valid for the subscription period only.
12.2 Use Restriction: The user undertakes not to perform reverse engineering, copy, duplicate, market, or transfer the interface to a third party.
12.3 Assignment of Rights: Any idea, improvement, or development communicated to the Site Administration regarding the CRM will become its exclusive property.
12.4 Data Controller and Data Processor: Coaches using the CRM will serve as the "Data Controller" and are responsible for protecting their clients' privacy and obtaining consents. The Site serves only as the "Data Processor".
12.5 Regulatory Compliance: It is forbidden to transfer clients' personal information to third parties without explicit consent.
13.1 The Site may perform changes, maintenance, or temporary upgrades to the system without prior notice.
13.2 Users will receive advance notice of significant changes or prolonged service interruptions as far as possible.
13.3 The Site Administration is not responsible for damages or losses caused by planned or unexpected service interruptions.
14.1 The Site is primarily intended for users from Israel, but is open to international use in accordance with local laws.
14.2 The Site may restrict access from certain countries due to sanctions, regulatory limitations, or legal reasons.
14.3 The user is responsible for ensuring compliance with all local laws when using the Site from outside Israel.
14.4 The governing law (Israel) and the exclusive jurisdiction (Tel Aviv-Yafo) shall prevail to the maximum extent possible.
14.5 The platform does not warrant that the services comply with the specific medical device regulations, consumer protection, or health regulations of any jurisdiction outside of Israel. The user is solely responsible for ensuring full compliance with all local laws.
15.1 For any question, problem, or complaint, you may contact the Site Administration at: help@coachplusplatform.com.
15.2 In the event of a dispute, the parties will attempt to resolve the dispute amicably, including through mediation or arbitration, before turning to legal instances.
15.3 If a solution is not reached within 30 days, the claim will be filed with the court in Tel Aviv-Yafo only.
16.1 This entire policy is subject to the laws of the State of Israel.
16.2 The sole and exclusive jurisdiction for any dispute lies with the competent courts in Tel Aviv-Yafo only.
16.3 The governing law will also apply to international services, subject only to local laws applicable to the user.
17.1 The Site Administration may change the policy at any time, and use of the Site constitutes agreement to the updated policy.
17.2 The most current version of the policy will be published on the Site and will take effect from the date of its publication.
18.1 The Site Administration may terminate the service to a user at any time, especially in the event of a breach of the terms of use or prohibited activity.
18.2 The user may stop using the Site at any time, subject to the subscription cancellation and refund provisions.
18.3 Survival Clause: The following sections shall remain in full force indefinitely after termination: Chapter 4 (Intellectual Property), Chapter 5.5 (Non-Competition Clause), Chapter 6 (Limitation of Liability and Indemnification), Chapter 8.3 (Non-Refund Policy), Chapter 12 (CRM Terms of Use), Chapter 16 (Governing Law and Jurisdiction), Chapter 18.3, and Chapter 20 (Final Confirmation).
18.4 The Site may enforce its legal rights in any case of breach or misuse, including monetary compensation, asset seizure, or other legal sanctions.
19.1 Use of Artificial Intelligence (AI) to create training programs and nutrition menus is at the sole and full responsibility of the coach.
19.2 The coach undertakes to review, approve, and make necessary adjustments to any AI-generated content before delivering it to the trainee.
19.3 The Site is not responsible for any damage, injury, or claim related to content generated using AI.
19.4 Use of WhatsApp automations or other third-party services is the user's sole responsibility.
19.5 AI Safety and Efficacy: The platform makes no warranties regarding the safety, efficacy, legality, or medical compliance of any content, programs, or menus generated by AI tools.
19.6 The coach must verify and confirm that all AI-generated content is safe, effective, and complies with all local medical, health, and consumer protection laws before delivering it to any end-customer.
The user confirms and declares that they have read and understood all of the above, including the binding non-competition clauses (5.5, 5.6), indemnification (6.6, 6.7, 6.14), limitation of liability (6.1–6.5, 6.9–6.14), disclaimer of liability for information (2.6, 6.3, 14.5), sole responsibility for regulatory compliance (2.8, 2.9, 14.5), use of artificial intelligence (19.5, 19.6), and the sole responsibility for maintaining access credentials (10.4), and that the use of the Site's services constitutes an informed and unconditional consent to all terms.